Almost everyone is new here
Dubai's workforce is around 92% expat. Most arrived with no local network, so work is their main shot at a social life.
Built for teams in Dubai
Your colleagues work together. Help them actually know each other.
Colleagues Club is where your employees plan and join real-life get-togethers - a Friday coffee, an evening walk, a games night, a weekend out with the family.
Voluntary by design Employees opt in Set up in a day
CoffeeAED 20 / head
Friday coffee
Fri 24 Jul · 8:30am · Gate Avenue, DIFC
4 going
OutdoorsAED 45 / head
Weekend hike
Sat 25 Jul · 6:00am · Hatta Wadi Hub
3 spots left
FamiliesSponsored
Family park day
Sun 26 Jul · 4:30pm · Zabeel Park
All welcome
7×
more engaged with a close friend at work.
Gallup
2×
more likely to be job-hunting when lonely.
Cigna Loneliness Index
1 in 2
have no real friendships at work.
Workplace friendship research
The quiet reason people quit
People rarely leave a job. They leave a place they never belonged to.
Salary and title get people through the door. What keeps them is far more ordinary: someone to eat lunch with, someone who notices when they're off, a reason to look forward to Tuesday. In Dubai, that's harder to come by than anywhere else.
The friendship cliff at month six
New joiners get invited to things for a few months, then onboarding ends and the invitations stop. The wall hits right as they start wondering whether to stay.
Good people leave quietly
It rarely announces itself. It surfaces as flat engagement, quiet meetings, and resignations with reasons that never quite add up.
How it works
Three steps. Live by the end of the day.
No committee, no culture programme, no one chasing sign-up sheets. Your people plan the get-togethers they want - and the app plans more of them on its own, learning as it goes.
Step 1
Your team joins and opts in
Employees sign up with a company code and their work email, and opt in with consent.
Opt-in only, with clear consent
Step 2
Anyone can plan something
Pick a place, a time and a headcount cap, and colleagues tap once to join until it's full.
Takes under a minute to post
Step 3
The app plans events too
When the board goes quiet, it suggests get-togethers that fit your team — HR approves with one tap and it's live.
Learns from what your team joins
The auto-supply engine
The board never sits empty
Most workplace social apps die from silence — a burst of enthusiasm, then empty weeks, then nobody opens it again. Colleagues Club fills the quiet itself with sensible, low-key get-togethers, and gets better the longer your team uses it. Nothing goes live until HR taps approve.
On the board this week
Breakfast before standup
Tue 21 Jul · 8:15am · Bay Avenue, Business Bay
AED 25 / head
I'm in
4 spots left
Evening walk at the Creek
Wed 22 Jul · 6:30pm · Dubai Creek Harbour
Free
I'm in
3 spots left
Games night for new joiners
Thu 23 Jul · 5:30pm · Alserkal Avenue, Al Quoz
Company sponsored
I'm in
3 spots left
Family park day
Sun 26 Jul · 4:30pm · Zabeel Park · families welcome
Company sponsored
You're in
All welcome
The business case
The expensive problem isn't the events budget. It's the people you lose.
Belonging isn't a soft nicety - it's a retention line item that never gets labelled as one. Here's the case to take upstairs.
What one resignation really costs
Replacing someone rarely costs less than half their salary once you count the recruiter, the notice period, the empty seat and the months before a new hire is fully up to speed. Most of that never lands on the People team's budget line - but it lands somewhere. One person choosing to stay, who would otherwise have left, tends to pay for a whole team's seats several times over.
You're probably already paying for this - twice a year
The offsite. The end-of-year dinner. The team-building day an agency runs once and everyone quietly forgets. Add up what those cost per head and it's rarely small - for two afternoons of forced fun that fade by the following week. The same spend, turned into something that happens every week instead of twice a year, does far more for far longer.
Loneliness is already in your numbers
You may not have a column labelled loneliness, but you're already measuring its effects - dipping engagement scores, exit interviews that don't quite add up, new joiners who never settle, referrals that dry up. Belonging moves every one of those in the right direction, quietly, without another survey or initiative to manage.
Same budget you already spend. Fifty-two weeks of connection instead of two - and the people you'd have lost, still here.
Pricing
Simple per-seat pricing. Cancel anytime.
One price per employee. No modules, no implementation project, no long negotiation.
Starter
Everything a team needs to start meeting up on purpose.
AED30
per seat / month
- Create and join events
- Family-friendly events
- Auto-suggested get-togethers
- Basic participation stats
Growth
For People teams who want to see belonging move, not guess at it.
AED55
per seat / month
- Everything in Starter, plus:
- Full HR engagement dashboard
- Recurring auto-events
- Onboarding and new-joiner meetups
- Priority support
Enterprise
For multi-office groups with IT and procurement in the room.
Let's talk
Volume pricing from 500 seats
- Everything in Growth, plus:
- SSO
- Multi-office workspaces
- Custom onboarding and a success manager
- Volume pricing
All plans include a one-time setup fee · minimum 25 seats · annual billed upfront, cancel anytime before renewal.
Why it works
Because it's an invitation, not an initiative.
Everyone has sat through forced fun. It's the reason people stop reading the culture emails. Colleagues Club is built on the opposite principle: make it easy to say yes, and make it completely fine to say nothing at all.
No mandatory anything. Ever.Always voluntary
A board of invitations, not a calendar of obligations. Saying yes is one tap; saying nothing at all is always fine.
Open, but never a scoreboard
Everyone sees who's coming, because that's how people join. Nobody sees who said no — there's no attendance record and no participation score for a manager to pull up.
Small and frequent wins
One away-day a year makes memories for the people who already talk. Twenty small get-togethers make friendships.
Families are welcome
Not everyone can stay out after work. Family-friendly events run at safe, public venues, so partners and kids can come along.
See what a full board looks like
A 20-minute walkthrough of the employee app and the HR dashboard, with a look at what the first month usually looks like for a team your size.
Make an inquiryNo slides unless you ask for them. No pressure to decide on the call.